Using Social Media Manager, your district/school can easily place information that they need in their social media apps, such as Facebook and Twitter. With Social Media Manager, you will be able to track the number of posts concerning your district and the number of followers. You will also be able to post messages using the Send Message interface directly to your Facebook and Twitter feeds. Before configuring Social Media Manager for your district, Blackboard recommends the following tips:
Do not change the password for Facebook and Twitter — Social Media Manager recognizes the specific login and password and automatically connects to that particular social media. If you change the password, you will need to update the password in Social Media Manager, which can be time consuming if you have several schools in a district.
Social Media Manager can only add Facebook pages, not accounts — Create an account in Facebook, and then create pages from that account. Those pages will be available to Social Media Manager and managed through the creator of that account.